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SEO trends Return to index Being competitive means keeping up with changes Despite the changes taking place in in the digital world, PPC advertising will fully remain one of the cornerstones of advertising marketing. This is why it is essential to understand the new trends to find the opportunities that open up in the new scenario. Just remain still and do not question the knowledge acquired so far. In a constantly evolving context, every certainty is destined to shatter. Understanding and exploiting new developments will allow companies not to passively chase new trends, but to take competitive advantage from them.
Asking for help from a digital agency expert in PPC campaigns and SEO could be your answer to new market needs. This is the principle of homophily, which structures network ties of all kinds. This is a very powerful psychological phenomenon underlying bonds such seo expater bangladesh ltd as marriage, friendship, work and other types of relationships. The psychology of similars leads to the formation of clusters, groups, sets of people who resemble each other in some aspect of life and who frequently communicate with each other. The seventh principle of persuasion introduced by Professor Robert Cialdini in also has to do with homophily. He called it the principle of unity.
The more we identify with others, the more we are influenced by them. When you create your marketing content based on buyer personas, you identify common demographics, cohesion, the social glue that will hold a certain group of people together around your proposal. Among people who attended the same school, have the same tastes and interests or share the same social status, word of mouth will occur naturally. Virality in marketing is linked to homophily, the more sharing of content is generated by people we know or know to be similar to us, the more inclined we are to make it our own.
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